Written by Ray Gilman   
Tuesday, 03 April 2007
Word Count: 238

Articles are not the place for keyword lists

I know many of you are trying to get more traffic to your sites and this is probably one of the main reasons you submit articles. Submitting articles has proven to be an effective method of gaining visitors to ones site and continues to grow in effectiveness.

Some people seem to think that dropping many keywords (comma separated list format) into their articles will help with search engines, and they may be right. But articles are not the place for keyword lists. Meta tags are...

The HTML standards has thought about the need for keywords and have a special location for them, which is called Meta. Keyword lists belong in meta tags and not in the articles you submit. Anyone that would use an article or signature for keyword lists does not understand search engines or article marketing. 

If they only had a clue...Signatures are a special article location just for the Author and should be used wisely.  Wise use is considered to be plugging your website, service, product, knowledge and/or professional expertise and the article signature is uniquely set up for this purpose.

Using valuable signature space for comma separated keywords and not utilizing this space to pitch your site, service, product, etc. is truly a waste and not very popular with publishers/editors.

An article is used to share information with real people, not search engines. Please use your article space wisely.

Ray Gilman