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Written by Kevin Cantera
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Saturday, 19 January 2008 |
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Word Count: 509 Video Ring Tones Are Here
Welcome to the new era in cell phone ring tones, an age that allows users to
go way beyond the simple downloaded song clip, way past the personalized jingle,
and even further than the most customized ditty. Welcome to the video ring tone.
The standard ring tones are no longer good enough. The craze commenced when
wireless phone makers began making devices that could play ring tones, digital
tunes that replaced a normal ding-ding of a ringer. At first, ring tones were
nothing more than rudimentary beeps and blips that knocked out tunes when a call
arrived. But cell phones speedily advanced to contain speakers capable of
correctly replicating entire songs with little loss in quality. Soon broadband
networks from the major carriers made it possible to download pieces of actual
songs for use as ring tones. US sales of ring tones reached $500 million in
2005, and were estimated to reach as high as $779 million in 2007, according to
Broadcast Music Inc. Competition among the major wireless providers has pushed
the growth of the ring tone industry, as the providers look for ways to
differentiate their ring tone offerings, as well as the technology to play even
more, higher quality clips.
But that was then, and this is now. Wireless companies have begun building
networks designed to offer all kinds of multimedia beyond the simple audio clip.
Providers can deliver multimedia content to phones, and now see a strong
potential for video ring tones. Vringo Inc. has pioneered the technology, as
well as the user-to-user service, that allows people to receive phone calls that
do way more than ding-a-ling-a-ling. When a Vringo user gets a call, they get to
see a short video clip chosen by the caller. Licensed film clips are available,
with a list that is continually growing, and users can also upload their own
video. What’s more, Vringos can be sent to friends who users place on a buddy
list, so you don't have unsolicited ads appearing on your phone out of the
ever-growing SPAM world.
Vringo offers sports clips, cartoons, music videos, personalized videos, and a
number of other short videos. It can be set up so that your call shows the
animation of your choice when it rings on your buddy's phone. The Vringo
application is free of charge, and a snap to install. For a lot of the video
content that is licensed, users are required to pay a fee. But Jonathan Medved,
the CEO of Vringo, promises that the company is working to bring licensing costs
down wherever possible.
Author details:
Here the Author Kevin Cantera, who is a free lance writer in Utah, writes about the new technology of video ring tones sharing pioneered by Vringo. He explains about the radical changes in the ring tones used by people. For accessing more services in Phone Video Sharing, video phone, free cell phone video, video sharing community, mobile video sharing, visit www.vringo.com.
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