There is an addiction, endemic in a certain age-group in this nation. It turns seemingly normal people into “pill-poppers” who cannot stop, and require increasing numbers to satisfy their habit. Their addiction: over-the-counter medications and vitamin nutritional supplements; the people: the elderly. Many people are used to taking non-prescription medications to retain their health and deal with a number of minor complaints. However, with age, the number of health complaints – such as arthritis or cardiovascular disease - increases meaning that many turn to more and more drugs to restore their health. Crucially though, the dosage needed for most medication decreases with age and with so many people self-medicating, it is likely that an increasing number of people are taking too many medication, in too high an amount, for their health concerns. This phenomenon, sometimes known as polypharmacy, leads to unnecessary vitamin deficiency in the body and brings about the need for nutritional supplements.