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Word Count: 694 Intellectual Property is the product of your thinking that can be used for
commercial value. In other words, you think of a song and write down the words –
you have the legal right to prevent others from copying or making a song based
on your lyrics. This right you have can make you money if someone is willing to
pay you for your song. Maybe your boss asked you to write a computer program.
Who owns the work? You may have designed a new mouse trap and have the design on
computer. Or you have created a distinctive logo for your company. But
Intellectual Property goes deeper than songs or even copyrights. Let’s examine
the four main areas of Intellectual Property law: Trade Secrets, Copyrights,
Trademarks and Patents.
Trade secrets give the owner a competitive edge. If some information has
value to competitors and they don’t know about it – then it’s a trade secret. If
the information was not kept reasonably safe (secret) then it’s not a trade
secret. Trade secrets may be sold with the business or stolen from bad
employees. Maybe a former employee didn’t sign a non-disclosure statement before
going to work at the competition. Some also reverse engineer software to gain
the source code. This highly protected source code for computers is their trade
secret, giving them an advantage over the competition. The trick is you have to
keep your trade secrets as such, secrets.
Copyrights protect all kinds of writing by singers, writers, programmers,
artists, etc… These are the best known of all intellectual property. Registering
with the US Copyright office can enhance the automatic protection. You must have
your copyright material on paper, tape, or computer. Copyright protection
applies to the “literal expression.” It doesn’t protect the “underlying” theme
of the writing. It must have some creativity. You can’t copyright a simple list.
You don’t actually have to have a copyright notice since March 1st, 1989. The
recommended notice is “copyright” year author’s name. For example, this article
will have a copyright. Copyright 2005 Stuart Simpson. But it is not necessary.
Trademarks must be a unique name, design, symbol, logo, color, container,
etc…that businesses use to distinguish their goods from others in the same
market. You should have a strong name for a mark, as common words receive less
protection. Like Stuart’s Cold Ice Cream Company. My name and the descriptive
term (cold) are weak marks. But a distinctive name like Netflix, is a strong
mark. Netflix is technically a “service” mark. It falls into the same category
as trademarks. Your trademark must be submitted to the US Patent and Trademark
Office (PTO). But first, the mark must be put into use “in commerce that
Congress may regulate.” This means you have to sell across state lines or have a
business that caters to interstate or international travelers. After you do
this, you can file another form to show the mark is actually being used. The PTO
checks for similar marks. You can’t use the circled R just yet. You can only use
this if your logo or mark has been registered.
Patent law gives inventor of new and special invention the right to use this
invention for a fixed period of time. The US Patent and Trademark Office (PTO)
must find that the invention qualifies for patent protection. Your invention has
to be new and novel, not obvious. What do you do with a patent? Normally, the
inventors get a license agreement with a company to produce the product for a
period of time. In exchange, the company pays the inventor royalties for each
item sold.
Intellectual property goes further in depth on each of these items. I wanted
to give you a brief description to help broaden your knowledge base when
writing, creating or inventing. If your work falls into one of the above
categories, do more research. I will be writing on each specific area in the
future.
About The Author
Copyright Stuart Simpson
But do I need that copyright? Be sure to read the above article.
http://www.patent-review.com
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